Bahrain Airport Services (BAS), a leader in ground handling services, has introduced an advanced feedback management system in collaboration with QuestionPro to strengthen customer satisfaction and service standards for airlines and corporate clients. This initiative underscores BAS’s commitment to elevating service quality, fostering stronger relationships, and enhancing overall client satisfaction.
This innovative system enables BAS to capture, analyse, and respond to feedback from airlines and corporate customers, ensuring continuous service improvements aligned with their needs and expectations. This initiative solidifies BAS’s role as the premier ground handling services provider in the Kingdom.
Zaeem Gama, Chief Commercial Officer of BAS, commented on this partnership, saying, “Our commitment to understanding and exceeding the expectations of our airline and corporate customers is at the forefront of our strategy. With this feedback management system, we are better positioned to respond swiftly and effectively, continuously enhancing the experience we offer our valued clients and reinforcing our reputation for service excellence.”
Sindhu Sreenath, Managing Director, EMEA at QuestionPro, shared her excitement, stating, “We are thrilled to support BAS in its journey to refine and elevate its customer experience approach. Our expertise in feedback management will enable BAS to access real-time insights, empowering them to make data-driven decisions that improve service quality.”
This partnership with QuestionPro underscores BAS’s dedication to a customer-centric approach, continuous innovation, and service excellence.





